Kenner had stopped production of DC Comics character figures in 1986 when the Super Powers line folded, So DC Comics granted the license to the up and coming toy company, Toy Biz, in 1989. Toy Biz first produced figures for the Batman movie tie-in, then released other DC Comics character figures under the name DC Comics Super Heroes. The Flash TV series character received a tie-in figure from Toy Biz as well.
The Toy Biz line brought some new figures to the shelves not previously featured in the Super Powers line including Two-Face and the Riddler. The figures featured low quality plastic, and the majority was slightly retooled reproductions of the Super Powers line from Kenner. Although the Batman brand of figures seemed to be initially popular in sales the others were not as successful, DC Comics noticed the poor quality of the figures, and quickly cancelled the license, awarding it back to Kenner.